When clarity backfires: How and when concrete labels undermine consumer appeal for plant-based burgers.

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Publication date: August 2026

Source: Food Quality and Preference, Volume 142

Author(s): Arancha Larranaga, Jenny Cifuentes

Publication date: August 2026Source: Food Quality and Preference, Volume 142Author(s): Arancha Larranaga, Jenny Cifuentes Read More

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